Dial up your spring mileage and help Culture Athletics rack up more KMs than the Runner's shop this month.


So what's this all about?

Join Culture Athletic group runs + run on your own -- Just make sure to track it on Strava!!

New Balance has hidden segments around the city -- be the first to find them and win some sweet gear! We'll be sharing clues each week (via IG: @culture.athletics), so make sure to follow us so you don't miss out!

The top club wins bragging rights + a case of beer. There's also going to be an "after party" in the beginning of April (details TBD).

We'll even do some group workouts with both clubs! So come meet some new peeps and let's get some MILES IN MARCH!!!


To participate:

1. You MUST be part of either Culture Athletics or The Runners Shop run clubs. That being said, Culture is all about community and new faces. If you're an experienced runner or coming straight from the couch -- come run with us! We're good peeps (promise).

2. Join the March Miles Strava club HERE

3. Follow @cultureathletics and @runnersshopto on Instagram for weekly updates, chances to win, and to stay in the know.

4. The final mileage tally will come from the top 20 runners from each store's team - don't worry, we'll do the math. You just need to track all your miles on Strava (if it ain't on Strava, it didn't happen).

5. Discover hidden Strava segments all over the city and win prizes from New Balance!

6. The sub-team with the most mileage will win a prize at the after-party!

Remember to join the Facebook group for the March Miles Mayhem official after party - location


Happy running!


Email [email protected] if there's any questions!